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STRATEGY & OPERATIONS

Why I am Building Tide Village

By Sarah Specht, Founder & President, Specht Technologies
 

There wasn’t one moment when I suddenly decided to build TideVillage.

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It came from hundreds of smaller moments.

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Trying to remember an appointment.

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Keeping track of medications and health information.

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Managing calendars and schedules.

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Looking for resources when I didn’t even know where to start looking.

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Trying to keep information organized for more than one person.

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Trying to remember what happened three weeks ago when a doctor asks a question.

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And trying to do all of that while still managing everything else that comes with everyday life.

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I know what it feels like to be the person trying to hold everything together.

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And I also know how easy it is for the person doing the caring to disappear somewhere in the middle of all of it.

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I Started Seeing the Same Problem Everywhere

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My professional life has been spent working with technology, data, systems, programs, compliance, and organizations.

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I’ve seen what happens when information lives in too many places.

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One system has one piece.

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A spreadsheet has another.

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Someone has notes somewhere else.

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An email contains something important.

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A form was filled out months ago.

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And the person who actually needs the information is trying to remember where everything is.

Then I started looking at my own life.

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Different people. Different needs. Different appointments. Different information. Different responsibilities.

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And once again, everything was fragmented.

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The circumstances were different, but the problem felt very familiar.

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The information existed. It just wasn’t connected in a way that made life easier.

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Caregiving Is About More Than the Person Receiving Care

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This is one of the most important reasons I’m building TideVillage.

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When we talk about caregiving, so much of the attention understandably goes to the person who needs care.

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But there is another person in that story.

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The person making the appointments.

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The person remembering the medications.

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The person noticing changes.

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The person making phone calls.

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The person searching for resources.

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The person coordinating family members.

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The person lying awake wondering whether they remembered everything.

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And sometimes that person is caring for more than one person while also trying to manage their own health, work, family, and life.

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The caregiver matters too.

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I want TideVillage to recognize both sides of that relationship—the person who needs support and the person carrying so much of the responsibility.

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Caregiver Burnout Is Real

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There have been many times in my own life when I have felt caregiver burnout.

It is real.

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When you’re caring for someone you love, it’s very easy for your own needs to keep moving further down the list.

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There is always something else that needs to be done.

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Another appointment.

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Another phone call.

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Another problem to solve.

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Another person who needs something from you.

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And everyone tells caregivers the same thing:

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You need to practice self-care.

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I know they mean well.

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But honestly, there are days when if one more person tells me I need more self-care, I’m not sure what I’ll do.

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Because self-care isn’t the same for everyone.

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For one person, it might be getting out of the house for an hour.

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For someone else, it might be having another person take over one responsibility.

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It might be exercise, prayer, talking to someone, sitting quietly, getting enough sleep, working on something you enjoy, or simply having a few minutes when nobody needs anything from you.

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Sometimes self-care might be something even more practical:

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Having better systems so you’re not carrying quite so much in your head.

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That’s important to me as I build TideVillage.

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I don’t want technology telling an overwhelmed caregiver that they need to take better care of themselves while giving them another list of things they’re supposed to do.

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I want to ask a different question:

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What could actually make this person’s load a little lighter?

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Because taking care of yourself as a caregiver is just as important as taking care of the person you love.

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But what that looks like should be personal.

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Support should meet people where they are—not become one more thing they feel like they’re failing to do.

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Then I Realized It Was Bigger Than Caregiving

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As I thought more about what I wanted to build, I realized the problem wasn’t limited to traditional caregiving.

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People manage complicated lives in all kinds of ways.

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A parent may be managing a child’s health, school, appointments, and activities.

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Someone may be trying to manage their own health.

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A family may be supporting someone through recovery.

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Someone living alone may need a better way to organize important information and connect with the people they trust.

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A person may simply be going through a difficult season of life and need more support.

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Our lives don’t fit neatly into separate boxes.

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Health affects family life.

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Family responsibilities affect work.

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Caregiving affects the caregiver.

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Recovery involves more than medical care.

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And sometimes what someone needs most isn’t another piece of technology.

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They need help bringing the pieces together.

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That’s Where TideVillage Began

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I started asking myself a different question.

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What if there were one place designed around the person and the people who matter to them?

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A place that could help organize important information without making life feel even more complicated.

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A place that could support the person receiving care while also recognizing the caregiver.

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A place that could grow and change as someone’s life changes.

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A place where technology could help carry some of the organizational burden instead of adding another thing to manage.

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That idea became TideVillage.

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I’m not building TideVillage because I think people need another app.

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I’m building it because I think people need a better way to navigate the parts of life that don’t happen separately.

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Technology Should Make the Load Lighter

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My experience with technology has taught me that a system can have hundreds of features and still fail the people using it.

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The question I keep coming back to isn’t:

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What else can we make technology do?

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It’s:

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What can technology take off someone’s shoulders?

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Can it make information easier to find?

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Can it reduce something someone has to remember?

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Can it help someone prepare for an appointment?

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Can it make it easier for trusted people to help?

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Can it connect someone with support when they don’t know where to look?

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Can it help someone see what’s been happening over time?

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And can it do those things without making the person feel like they have another complicated system to manage?

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Those are the kinds of questions shaping TideVillage.

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A Safer Course Together

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I chose the name TideVillage because life changes.

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Sometimes things are calm.

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Sometimes the tide changes before you’re ready.

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And when life becomes complicated, very few of us get through it completely alone.

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There are family members, friends, caregivers, professionals, community organizations, and others who become part of our village at different times.

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Technology can’t replace those people.

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But I believe it can make it easier for people to navigate together.

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That’s the vision behind TideVillage.

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It’s still being built. It will grow, change, and be shaped by the people who eventually use it and the professionals who understand what information can actually help.

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But the reason I’m building it isn’t going to change.

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I know what it feels like to try to keep everything together.

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I know what it feels like when the responsibility becomes overwhelming.

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And I know there has to be a better way to help people manage the information, responsibilities, support, and people that make up their lives.

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That’s why I’m building TideVillage.

 

Because sometimes navigating life takes a village—and no one should have to carry all of it alone.

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Trying to solve a complex technology, data, or process challenge?

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